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What Does It Means to Kill Your Company? Let us break it down

Janice Smith, Biniz Author

2025-11-03

It sounds like an odd thing to try to kill a business that you have been working on for a decent amount of time. But, that is what the experts say you should do in order to break out of your way of thinking and find new ideas to build your business up. The exact method is to imagine that you are a competitor to your business. Now, what would that competitor do if they wanted to put you out of business? This opens up your mind to what weaknesses your company may have, and what kinds of things you could then do to shore up those gaps in your armor. So, next time you are brain storming about growing your business, think in the reverse, how would you destroy that business? You may just find a mental nugget of gold to get your through that next hurdle to your growing income source.

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